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PDV brand back at gas stations in Venezuela

A bill that reserves to the state the role of middlemen in oil business will be debated Wednesday in the National Assembly

PDV logo now displays the colors of the Venezuelan national flag (Photo: Venancio Alcázares)

Economy MARIANNA PÁRRAGA
EL UNIVERSAL

The wide range of brands that prevailed during liberalization of the Venezuelan domestic fuel market in the mid-90's is coming to an end, as gas stations in the country  from now are to be branded only by PDV -whose logo now displays the Venezuelan national flag . 

The Draft Organic Law on the Restructuring of the Liquid Fuels Domestic Market is to be debated Wednesday by the National Assembly. The bill reserves to the state the role of middleman between state-owned oil company Pdvsa and liquid fuels retailers.

Therefore, following passage of the bill, private domestic and foreign wholesalers will no longer play the role of middlemen. Gas stations in Venezuela are currently branded by such companies.

"Either Pdvsa or the subsidiary it may designate shall brand any and all of the gas stations where supply of liquid fuels is subject to intermediation. They shall also brand the transport units subject to this regulation," reads Article 4 of the bill.

Out of the 920 gas stations branded by private firms in Venezuela -which amount to 51 percent of the domestic market- most are owned by Venezuelans, especially Trébol and Llanopetrol. These two companies hold a 26 percent share, following Shell decision to withdraw from the Venezuelan market back in 2004. They are followed by BP (7 percent); CCM (6 percent); Mobil (5 percent), whose national assets are about to be sold; Texaco (3 percent) and Petrocanarias and Petrolia (2 percent each).

Overall these companies only provide their brands and the pumps at each gas station. Besides, they act as middlemen as they buy gasoline, diesel and lubricants from Pdvsa and sell them -with a small profit margin- to the businessmen who own and manage the gas stations.

Armando Almada, president of the Venezuelan Chamber of Oil Products Wholesalers, said the association he represents asked the National Assembly to take the floor at the debate next Wednesday to voice their opinion about the bill. The Chamber is requesting the National Assembly to ease the terms of the regulation. In particular, they are proposing that domestic companies be treated differently from foreign companies.

The Draft Organic Law on the Restructuring of the Liquid Fuels Domestic Market also reserves to the state the activities of land, water and coastal transportation of fuels.

Translated by Gerardo Cárdenas


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